v.拼修；拆用零件；调拨（人员）；食(同类的)肉
=cannibalize(美）.
Historically, firms have found it hard to cannibalise their own products. 从历史上来看，要取代自己的产品对各公司来说是很艰难的。
Many people, even some within the company, thought this would cannibalise Amazon's own sales. 许多人，甚至是公司里的人，都认为这是在侵蚀自己。
Firms may also choose to cannibalise their own products by producing marginally improved products. 各公司还可能以生产稍有改进的产品来取代他们自己的原产品。
They were worried that selling DVDs for $18 apiece would cannibalise their sales of video cassettes to rental stores for $65 each. 他们担心以18美元一张出售DVD将侵蚀掉它们在零售店录像带的销售，65美元一盒。
Still, advertising is scarce and such “retail schemes”, which cannibalise wholesale revenues, have floundered in the past. 然而，由于缺乏广告，这种替代批发收入的“零售机制”过去一直步履维艰。
